Madonna has announched the launch of a new fashion line worldwide by next year, 'aimed at women aged 27 throughg 50' said the singer and fashion icon last week in Washington.
There's a name already: "Truth or Dare by Madonna" that will initially dare with hanbags, footwear, accessories and fragrances.
"Over the past several years, I have been approached countless times to create my own brand," said Madonna, and she now feels the timing is up for it.
There are some rumors on the collection already, saying that it will cover a too old range of customers, and not teenages or people over their 20 years old.
This is however a marketing strategy, and I am sure Madonna's collection will be a super success.
can't wait for it!
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